Description

This event is part of our "Leveraging Digital to Drive Sales" event series which is designed to empower businesses to master tech, including innovations in AI.

About this session: So you’ve got a great product or service. Now how do you get consumers to buy it? If you think digital marketing is a cornerstone of any modern business marketing strategy you’re right. Whether it’s customer reviews on Yelp or a sophisticated social media, search engine optimization, and email strategy you need to understand the digital landscape or risk being left behind by your competitors. Learn how to bring your ideal customer to you and decide which digital marketing channels make the most sense for your business. You’ll leave this class with the high-level elements of a successful digital marketing plan.

This webinar is hosted by the Chamber's Digital Marketing Business Advisor: Maisha Walker, President of Message Medium.

Note: All participants in this session will automatically be registered for an online Q&A session that will take place two days after the initial session. This allows attendees to start to implement what they have learned and then get answers on items where they may be stuck/need additional “hands-on” guidance from the instructor. Participation is voluntary.